On average, eighteen people lose their lives every year in car crashes on Salem County’s roadways. Compared to other counties, when population and miles of public roadway are weighted equally, Salem County has one of the most serious traffic safety problems in the State.
Faced with this fact, the Salem County law enforcement community has launched a campaign aimed at combating the leading contributing factors in all motor vehicle related deaths and injuries:
- AGGRESSIVE DRIVING
- DRIVING UNDER THE INFLUENCE OF ALCOHOL OR DRUGS
- INATTENTIVE DRIVING
- SEAT BELT USAGE
Salem County law enforcement is dedicating additional resources – in the form of targeted traffic enforcement efforts and police sobriety checkpoints – in an effort to raise public awareness about the serious problem of traffic fatalities in this county. The goal of the Salem County Safe Roadways Project is to reduce the number of motor vehicle related deaths and injuries that occur here every year.
Statistics
Salem County ranks SIXTH among New Jersey’s twenty-one counties for the average number of traffic deaths that occur here each year (when population and miles of public roadway are weighed equally).
Estimated Population |
Miles of Public Roads |
Avg. Fatalities |
Traffic Fatalities Per 10,000 Inhabitants |
Traffic Fatalities Per 500 Miles of Public Roads |
Score | |||
Highest Score |
611,439 | 626 | 28 | 0.45 | 22.10 | 11.28 | ||
Salem County |
64,438 | 882 | 18 | 2.82 | 10.30 | 6.56 | ||
Lowest Score |
125,795 | 1,405 | 12 | 0.95 | 4.27 | 2.61 | ||
Statewide Averages: |
1.10 | 10.31 | 5.70 |
.
Billboard Campaign
As part of the Safe Roadways Project, law enforcement is attempting to raise public awareness about traffic safety issues by advertising on billboards along the major highways within Salem County.
Sticker Campaign
Salem County law enforcement is attempting to raise public awareness about the Salem County Safe Roadways Project by partnering with local gas stations and posting campaign stickers at the pumps, such as the one below. It is our hope that motorists will visit our website to learn more about Salem County’s traffic safety issues and what local law enforcement is doing to help reduce the number of traffic related deaths and injuries that occur each year.

Campaign Literature
Campaign literature can be found in convenience stores at the cash registers. This literature is also given to motorists when they are stopped by police officers who are performing traffic enforcement activities associated with the campaign.
Download the Safe Roadways Project brochure here.
Road Sign Campaign
Road signs will be posted along the major highways in Salem County reminding motorist of the traffic safety issues related to the Safe Roadways Project.
Proposed Sign Locations*:
- Route 49, Salem. Vicinity Salem Police Department (facing eastbound traffic).
- Route 49, Pennsville. Vicinity Pennsville Police Department (facing westbound traffic).
- Route 48, Carney’s Point. Vicinity Carney’s Point Police Department (facing westbound traffic).
- Route 40/45, Woodstown. Vicinity Woodstown Police Department (facing westbound traffic).
* = Pending approval of NJ Department of Transportation
Sign Locations:
- State Route 49, Salem City. Vicinity mile marker 10.1 (facing eastbound traffic).
- US Route 40, Pilesgrove. Vicinity mile marker 12.1 (facing eastbound traffic).
- County Route 551, Pennsville. Vicinity Churchtown Road (facing southbound traffic).
Sign Locations:
- US Route 40, Pilesgrove. Vicinity mile marker 8.0 (facing eastbound traffic).
- State Route 49, Quinton. Vicinity mile marker 12.0 (facing eastbound traffic).
Sign Locations:
- US Route 40, Upper Pittsgrove. Vicinity mile marker 18.0 (facing eastbound traffic).
- US Route 40, Upper Pittsgrove. Vicinity mile marker 18.0 (facing westbound traffic).
Sign Locations:
- State Route 49, Pennsville. Vicinity mile marker 8.0 (facing eastbound traffic).
- State Route 49, Pennsville. Vicinity mile marker 4.2 (facing eastbound traffic).
- US Route 130, Carney’s Point. Vicinity mile marker 1.1 (facing northbound traffic).
- US Route 40, Carney’s Point. Vicinity mile marker 1.9 (facing eastbound traffic).
- US Route 130, Carney’s Point. Vicinity Hollywood Avenue (facing southbound traffic).
- State Route 49, Pennsville. Vicinity Orchard Avenue (facing eastbound traffic).
- US Route 40, Carney’s Point. Vicinity mile marker 6.0 (facing westbound traffic).
- US Route 40, Woodstown. Vicinity mile marker 11.2 (facing westbound traffic).
- County Route 551, Pennsville. Vicinity Sinnickson Lane (facing northbound traffic).
- County Route 551, Pennsville. Vicinity Glenside Avenue (facing southbound traffic).
Sign Locations:
- US Route 40, Carney’s Point. Vicinity mile marker 4.4 (facing eastbound traffic).
- US Route 40, Carney’s Point. Vicinity mile marker 4.8 (facing westbound traffic).
- US Route 40, Pilesgrove. Vicinity mile marker 15.0 (facing westbound traffic).
- US Route 40, Pilesgrove. Vicinity mile marker 15.0 (facing eastbound traffic).
- County Route 551, Pennsville. Vicinity Pittsfield Street (facing northbound traffic).
Sign Locations:
- US Route 40, Carney’s Point. Vicinity mile marker 5.8 (facing eastbound traffic).
- US Route 40, Pittsgrove. Vicinity mile marker 21.0 (facing westbound traffic).
- US Route 40, Pittsgrove. Vicinity mile marker 21.0 (facing eastbound traffic).
Traffic Safety Library
The New Jersey Division of Highway Traffic Safety maintains an online library of brochures, posters, and other publications, audio files, traffic safety reports and statistics. CLICK HERE to check out this great on-line resource!
Other Traffic Safety Campaigns
You Drink & Drive…
You Lose
National campaign to
reduce impaired driving
Click It or Tick It… It’s the Law!
Keeping people safe on our
nation’s roads and highways
Drive Friendly
offers suggested tips on how each driver can foster a safer driving environment in New Jersey
12 Months of Traffic Safety
A different traffic safety issue is highlighted each month of this campaign
Ensign John R. Elliott Hero Campaign
Official site for John’s Law and the Hero Campaign for Designated Drivers